~ originally published in the Journal of Business on Oct. 6, 2011 ~
The Parisian Cupcake, a specialty bakery, has opened on Spokane’s South Hill.
Located at 2403 S. Grand Blvd., the concern is owned and operated by Steven and Melody Pugh.
Parisian bakes and sells gourmet cupcakes on a to-go basis three days a week. Parisian Cupcake also fills specialty orders with a two-dozen cupcake minimum, Melody Pugh says.
The cupcakes are baked in a Spokane Valley commercial kitchen the couple rents by the hour and then sold out of the lower level of the couple’s home, which Steve remodeled into a retail space, Melody Pugh says.
The Pughs decided to start a business out of their home to create a sense of community in their neighborhood, Melody Pugh says.
“Communities come together when there are services (people) can walk to and meet up with others. We already feel a great sense of community in our neighborhood and are enjoying meeting people who have lived around the corner from us for years,” she says.